by Brian Beck | Feb 9, 2025 | General Information
If you were not aware, this year marks 30 years since the first robotic mower it the market. Why am I just now hearing about this you ask? Well that is a very loaded question that revolves around cheap energy, complacency, and failure to innovate as well as adopt but...
by Brian Beck | Feb 6, 2025 | General Information
Do you want to unlock the right way to manage a lawn successfully? It is real simple, adopt an organic biological system. What will this do? It will replace the traditional system that uses synthetic fertilizers that cause all of the problems that you associate with...
by Brian Beck | Feb 5, 2025 | General Information
Who can you trust these days? To quote a line form one of my favorite movies, “The Big Short”, Dr. Michael Burry, the guy who shorted the housing market prior to the 2008 financial crises, portrayed by Christian Bale, states that, “before a bubble...
by Brian Beck | Feb 3, 2025 | General Information
This year is a good year to get ahead with your lawn. You know that thing you love to hate but should be a joy and thrill to own? Why does it has to be like that? Well that is a function of three major things: very poor soils that are abused by modern man-made...
by Brian Beck | Feb 1, 2025 | General Information
Anyone who was alive and breathing in 1983 will remember the Styx hit song, Mr. Roboto, off of the album, Kilroy was here. The song was a satirical look of futuristic robotic life, as it tells the story of a robot imprisoned in a factory, who sings about wanting to be...
by Brian Beck | Jan 31, 2025 | General Information
Do you feel like you are being held hostage by your lawn? Does it seem like you are spending more money with less results? Are you tired of sky-water bills that never alleviate the heat stress in your lawn? Well you not alone. The reason you feel like this is because...
by Brian Beck | Jan 30, 2025 | General Information
I have noticed a trend about grass over the past few years that is a little disturbing and I wanted to chime in and provide my opinion as there are several objections against having a lawn. “My lawn takes way too much money to keep up with” This is...
by Brian Beck | Jan 30, 2025 | General Information
Grass is very trustworthy, it always tells the truth if you know what you are looking at. When things are not going so well and even when things seem to be looking up you can easily examine certain metrics both visible and invisible. It is pretty easy to identify...
by Brian Beck | Jan 29, 2025 | General Information
One of the worst tings that can happen to a soil is for it to dehydrate. Several things happen. The microbial life in the soil dies off as it requires moisture to survive. In doing so, it leaves a waxy substance in the soil that increasingly creates a condition in the...
by Brian Beck | Jan 28, 2025 | General Information
What most people do not understand. that is from a consumer level, is that things cost money and goods and services are not arbitrary, they are largely dictated by market forces and the cost associated with providing them. It takes a lot of energy to move assets and...
by Brian Beck | Jan 27, 2025 | General Information
If you want to end that which causes you stress in your lawn, you will want to read on. There are two methods of managing lawn care, the traditional method known as the synthetic system (because it uses man-made chemicals) and the biological system which is the...
by Brian Beck | Jan 23, 2025 | General Information
As robotic technology increases and the cost of energy, specifically lithium-ion technology continues to increase the affordability of robotic mowing will become more accessible to the general public. Economic forces, legislation, energy and of course good...
by Brian Beck | Jan 21, 2025 | General Information
It is 2025 and I have one question, does your lawn cost more to operate now than it did 10 years ago? Have you done anything to remedy this? If not, are you open to saving 20-50% of what you are currently paying? More for less, sounds good right? Well let me explain....
by Brian Beck | Jan 9, 2025 | General Information
I had a customer several years ago, who had been a customer for well over a decade that was really struggling with our biological program. He did not see the purpose and it although he told me he read all of my blogs and newsletters, he did not see the value in it....
by Brian Beck | Jan 8, 2025 | General Information
I have this saying, “people don’t lose their lawns in the summer, they set them up for failure to lose them during winter.” A combination of shallow watering that has developed a short root structure and a thick thatch is a prime candidate for winter...
by Brian Beck | Jan 8, 2025 | General Information
There is a price to be paid for convenience and that price is being helpfully paid by consumers all across America. Let me clarify, the traditional means of lawn care is grossly inefficient which is costing the average consumer in excess of 50% of their lawn care...
by Brian Beck | Jan 8, 2025 | General Information
Something that we often overlook when we are paying for products and services is the cost of energy. It is factored into everything that we partake in. This holds true in the landscaping industry. It is often overlooked and very rarely paid attention to but there is a...
by Brian Beck | Jan 7, 2025 | General Information
Do you ever get that feeling that you’re just a number when you deal with a large corporation or the government? You know what I’m talking about, that mentality that you’re just as important as a person who they talked to five hours ago or the person...
by Brian Beck | Jan 2, 2025 | General Information
As robotic technology increases and the cost of energy, specifically lithium-ion technology continues to increase the affordability of robotic mowing will become more accessible to the general public. Economic forces, legislation, energy and of course good...
by Brian Beck | Jan 2, 2025 | General Information
We have a feeling that 2025 is going to be an awesome year, let me tell you why. The knowledge and technology that we are going to implement this year was either unknown or unavailable in years past and were terribly excited about this because it’s going to...
by Brian Beck | Jan 1, 2025 | General Information
Back in 2017 I was exposed to the biological system changing things forever. It was a completely foreign to what I had learned. My frustration with traditional methods left me wanting for something better. Once I learned some of the fundamentals I knew that there were...
by Brian Beck | Dec 23, 2024 | General Information
Objection #1: Lawns are expensive. Answer – Expense is relative, more specifically most lawns are highly dysfunctional due to a number of problems largely dealing with the soil. Once these problems are fixed the lawns become more efficient. Most lawns are experiencing...
by Brian Beck | Dec 23, 2024 | General Information
There is confusion in the market amongst commercial contractors that is costing them dearly. We are sacrificing efficiency for effectiveness. This might seem like a crazy statement but please let me explain. For the past few decades the landscaping industry as it...
by Brian Beck | Dec 17, 2024 | General Information
Well yes and no, let me explain… To answer that question properly you need to know some background information about both systems. Let me make the distinction of both so you will know how they work if you haven’t read any of my other blogs. Synthetics,...
